About Us
A mix of side hustle, entrepreneurial spirit & passion for sustainability ignited the creation of Icon Modern, started by Rocky Levy & Aaron Tvrdy, in 2007. Our origins lie in the creative reuse of materials: diverting urban trees designated for landfill and handcrafting them into unique pieces of furniture.
Furniture with a story and a mission.
And what started with 2 guys and a mission has grown into a full-service custom interior solutions company. We are a team of dreamers and do’ers that have a genuine passion for the work that we do and the sustainable products we make.
With an emphasis on handcrafting our products locally, we source all of our materials within a 100-mile radius of our shop in Chicago, IL. It is our versatility and flexibility that has enabled Icon Modern to become the go-to custom shop in the Chicagoland area.
Rocky Levy Owner & Sales/Marketing Director
Aaron Tvrdy Owner & Operations Director
Nicole Humphrey Sales Operations Manager
Allison Stegich Marketing Director
Jeff Shuey Senior Project Manager
Carla Cortbawi Junior Designer
Craig Gronowski Sales & Design Consultant
Mike Graziano General Manager/Accountant
Meagan O'Keefe Junior Project Manager
Tim Boiko Logistics Manager
Our Values
TRUST WITH OUR CLIENTS
We are committed to building trust with our clients, forming authentic relationships through collaboration & delivering consistent, reliable service. We do this by listening intently to designers’ needs, remaining flexible to make a client’s vision a reality and going the extra mile to ensure their project is a success.
CULTIVATING NEW IDEAS
We embrace new ideas and cultivate a culture of opportunity & ingenuity to remain at the forefront of our industry, offering our clients the most innovative custom solutions.
SUSTAINABILITY & COMMUNITY
We ensure sustainability is weaved into everything that we do. We are committed to connecting with the environment and community around us, telling stories through our ever-evolving custom products that are handcrafted to last a lifetime.
History
Big ideas & inspiration are often hidden in the everyday things that we do. For Rocky Levy that was coming across a 2007 newspaper article in the Chicago Tribune that highlighted the thousands of trees being cut down in the city due to disease. Having worked in the commercial furniture industry for several years, a seed of an idea was planted: creating sustainable furniture out of local urban trees.
As luck would have it, he met an architect who had a similar passion for designing spaces with sustainability in mind, Aaron Tvrdy. Together, they worked with local craftsmen to fabricate urban wood tables for local businesses, leading to projects with brand names like Starbucks, Whole Foods and Twitter. What started out of a garage has grown into a 10,000 sq. foot office and showroom in the West Loop of Chicago.
Sourcing unique, sustainable materials serves as the foundation for Icon Modern. Our passion for sustainability is what enables us to offer one-of-a-kind furniture & architectural elements to our clients!
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For every sign-up, we will make a donation to the Chicago Region Tree Initiative which aims to create healthier, more diversified urban forests.
